I'm Michael Famiglietti, a lifecycle and growth marketer looking for my next full-time role.
I spent two years running marketing in-house at Around The Clock on Long Island, from the CRM and the texts every new lead got within 30 seconds to $50K+ a year in paid media. Since September 2026 I've been Fractional Director of Growth Marketing at SIP, an AI sales startup, and I'm open to remote, hybrid or in-person roles in New York.
Work
Two years in-house at Around The Clock, then fractional growth work and a product of my own since.
- Lead follow-up journeys and paid campaigns set up town by town
- The building sign, print and the website, plus short-form video that took social from 20,000 to 200,000+ followers
- Four tools moved into one CRM, plus SMS registration
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- A lead fills out a Meta lead form or the quote form.
- A text goes out within 30 seconds.
- The salesperson follows up.
- Leads who don't book get the 18-day follow-up by email, text and voicemail.
- Everyone moves into the 12-month nurture for repeat jobs.
- Go-to-market plan, beta program and launch campaigns
- Website design, logo cleanup, motion graphics
- Site build and the weekly funnel scorecard
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- Lead with time-to-first-deal for new AEs.
- Propose a four-week pilot with one measurable outcome.
- Promotion plan and sponsor coordination
- Event identity and the HTML emails
- Registration and email to a list of 7,000+ contacts
Wednesday, November 18, 5:30 to 8:30 PM
- Positioning, ideal customer and the launch plan
- Name, speech-bubble wordmark, six-color identity and website
- The texting product, onboarding and checkout, built end to end
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Example
How I got here
I started in June 2024 running social for Around The Clock, a rug washing and specialty cleaning company in Farmingdale, and a year later I was its Marketing Manager. That put the CRM, the ads, the website and the texts that went out when a lead came in all in my hands, and it's where I learned how fast a lead goes cold when nobody answers on a Saturday.